Coimbatore oil wholesaler found using misleading label

COIMBATORE: An oil wholesaler and distributor in Annur right here was once discovered labelling his product in a “deceptive” means. He was once discovered using a popular brand title by means of adding a prefix to it in a small font and the logo’s color mixture, stated meals protection officers.
More than 25,000 litres of oil, value round Rs 25 lakh, was once seized from the godown on Thursday evening.

On Thursday night time, a group of meals protection officers went to a space in Raju Street in Annur to check up on and take a look at an oil distributor. Based on a tip off from meals protection officers in Tirupur, who stuck a vehicle transporting oil tins, which sported labels reading “Gold” sunflower refined oil as its brand title, the officers discovered the deal with and carried out a raid.

In the deal with that they had been given, the officers discovered an independent space. There was once a small godown in the similar compound.

Heavy drama ensued because the locked godown had to be damaged open with police protection.

“We didn't to find someone in the home and attempts to succeed in the owner, Muthukumar, additionally failed,” stated designated meals protection officer Dr Vijayalalithambigai. “So we needed to call police and request protection to break open the lock and search the godown,” she stated. After just about 3 hours of waiting, the officers managed to break open the lock round 8pm.

Inside the godown, they discovered stacks of refined sunflower oil tins, wearing widespread oil brand title “Gold”. Above the “Gold” was once a small bold print reading “Karthik’s”.


“We then attempted checking his background to see if the owner was once a part of the original Gold oil business however later separated. But we discovered no courting,” stated the officer.


“This man was once printing a label using the Gold brand title, understanding it was once already widespread and established and hoping consumers may just buy it without noticing the variation,” she stated. “This is tantamount to ‘deceptive the customer,’ below the Food Safety and Standards Authority of India Act of 2006,” she added.


The officers seized all the tins with labels stuck on them. They seized 25,200 litres general. The proprietor was once allegedly purchasing oil from providers in Chennai and Kangeyam and just labelling it and selling it in Coimbatore.


Coimbatore oil wholesaler found using misleading label Coimbatore oil wholesaler found using misleading label Reviewed by Kailash on June 22, 2018 Rating: 5
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