Ludhiana firm eyes Rs 100cr sale after bagging contract to manufacture garments of Swiss Brand

LUDHIANA: In a novel success, city-based garment manufacturer and exporter, Narinder Chugh, Swiss Military, a world renowned brand from Switzerland has signed an unique deal with Chugh's corporate Suisse A La Mode for production, advertising and marketing and sale of Garments of the Swiss corporate.
Chugh's other corporate Million Exporter private restricted has won a number of export awards together with MSME award which was conferred to corporate by means of Textile Minister Smriti Irani and former union minister Kalraj Mishra.


Speaking to TOI about the success, Chugh stated, "This is certainly topic of pleasure for us and our city as this is possibly first time that the sort of giant world brand has tied up with a Ludhiana company for production of its products which will be bought worldwide. Incorporating the imaginative and prescient Make in India imaginative and prescient of Prime Minister Narendra Modi, my aspiration was to release a smartly reputed world brand in India beneath the management and steering of my son Akshat who is a Graduate from the UK and will be dealing with the producing, advertising and marketing, selling and promotion of the emblem in India.


Our first step will be to make Swiss Military products available at the entire main multiple brand outlets, Exclusive Brand outlets, franchisee outlets, e-commerce platforms and also thru channels of distribution"


He additionally stated, "Our plan is to release 400 unique Brand Outlets in every single place India for our products and create a new milestone by means of having presence in company sales. Our projected sales for the approaching yr will be around Rs. 100 crores or more,”


Giving more information Akshat Chugh stated, "Our corporate has wealthy enjoy, in-depth wisdom of product introduction, with in-house designing, vertical set up the place we've facility to fabricate cloth to fashion beneath one roof, compliance set up and updated era which can deliver considerable results for the emblem as we will be able to offer quality, amount and fashion at the similar time. The corporate will now manufacture extraordinarily cutting edge products like T-shirts, jackets, pullovers, polo t-shirts, tops for Swiss Military in India."
Ludhiana firm eyes Rs 100cr sale after bagging contract to manufacture garments of Swiss Brand Ludhiana firm eyes Rs 100cr sale after bagging contract to manufacture garments of Swiss Brand Reviewed by Kailash on May 05, 2018 Rating: 5
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