Women find it tough to raise funds for start-ups

HYDERABAD: The influx of girls into start-up space has picked up pace over the years, however gender continues to play a discriminatory role relating to attracting investments. At least that’s the sentiment that many women marketers from the city – particularly the ones running in non-tech fields – proportion.

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Admitting to the challenge of raising price range for his or her ventures, women marketers rue how the ‘lacking’ male personality in their in a different way promising trade fashions, makes it difficult for them to persuade investors to put the money in their enterprises.


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Dharani Chinalla (name modified) moved to Hyderabad from the nationwide capital two years in the past to launch her artwork and culture firm, The Circuit. “The incontrovertible fact that I was a lady and from Delhi perceived to have unsettled the investor. He asked me if I was even fascinated with my project and what if I wanted to transport again to where I got here from, some day?” stated Chinalla, in an email to STOI.

The first cultural fest curated by her firm, incidentally, was once a large hit within the the city. But despite such prowess, there are a number of others like her struggling with gender crises throughout the start-up business.

Ahmita Basu (named modified) is every other such ‘sufferer’. In an electronic mail with STOI, the co-founder of an online platform that allows students to look for internships across the city, wrote: “There were cases where I felt discriminated. We have been once chatting with an investor and he asked me what would occur after I decide to have a child? Worse, he wanted to know if my husband would be ok with the deal. It is humorous as it was once my corporate and I was negotiating the deal and I utterly didn’t understand how my husband was once a part of it.”

But Basu is hopeful that the state of affairs may have modified as a result of she identified that she had to face the situation 3 years in the past.


According to business resources, it is for causes like this that a large number of women both keep away from the entrepreneurial global or bring on board male companions to care for money matters. And their claim isn't fully baseless.


Ruchika C (name modified), a Hyderabad-based younger businesswoman who runs an online clinical carrier, confesses to have by no means confronted any discrimination in accordance with gender, however she is quick so as to add a very powerful side observe: “I have two different male co-founders. I am at all times accompanied by them for my conferences.”


While investors do not fully disregard this unfortunate apply, they insist that almost all put talent over gender. “There may be investors who could be prejudiced, however we in my opinion accept as true with women marketers as a result of they are extra pushed and able to multi-tasking. Besides, they are extra environment friendly and dedicated,” stated Puru Modani, an anchor member of Mumbai Angels, Hyderabad chapter.


Women find it tough to raise funds for start-ups Women find it tough to raise funds for start-ups Reviewed by Kailash on July 01, 2018 Rating: 5
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