HYDERABAD: To test littering, contributors of an Hyderabad-based group, Prakriti Environmental Society (PES), have rolled out a 'Pheko Mat' campaign. As a part of this power, volunteers are observed coaching rubbish cleaners/pickers about the right way to segregate waste and teaching other folks, specifically shopkeepers in puts similar to Lal Bazaar near Alwal, R Okay Puram and so on, concerning the need to chorus from dumping rubbish arbitrarily.
"It is not only important that garbage be disposed in the right place but it is also necessary that we cut down on the garbage being created," said Medha N, an environmentalist who has collaborated with the town NGO to begin the 'Pheko Mat' campaign.
Spearheaded by way of a group of 8 volunteers, the campaign has used other mediums to unfold consciousness about waste control. Apart from growing a short movie to coach safai karamcharis (daily cleaners), volunteers have additionally began door-to-door visits to coach residents on turning waste into compost. "The campaign has been 70% successful until now. Even if one in 10 people objects to littering, we can garner more support," said Medha.
"It is not only important that garbage be disposed in the right place but it is also necessary that we cut down on the garbage being created," said Medha N, an environmentalist who has collaborated with the town NGO to begin the 'Pheko Mat' campaign.
Spearheaded by way of a group of 8 volunteers, the campaign has used other mediums to unfold consciousness about waste control. Apart from growing a short movie to coach safai karamcharis (daily cleaners), volunteers have additionally began door-to-door visits to coach residents on turning waste into compost. "The campaign has been 70% successful until now. Even if one in 10 people objects to littering, we can garner more support," said Medha.
Pheko Mat: Group rolls out anti-littering drive
![Pheko Mat: Group rolls out anti-littering drive]()
Reviewed by Kailash
on
May 27, 2018
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